Growth Manager, Customer Engagement

Amit érdemes tudni

• Irodai · Korlátozott
• Egyesült Államokbeli irodai pozíció.
• Szint: Manager
• Bitcoin-fókuszú szerep
• Fizetés: nem közölt

Helyszín és jogosultság

Egyesült Államokbeli irodai pozíció.

Bay Area, CA, United States of America

Megbízhatóság: 90%. A végső döntés a munkáltatóé – mindig olvasd el az eredeti hirdetést.

Pozíció

<p>Block is one company built from many blocks, all united by the same purpose of economic empowerment. The blocks that form our foundational teams — People, Finance, Counsel, Hardware, Information Security, Platform Infrastructure Engineering, and more — provide support and guidance at the corporate level. They work across business groups and around the globe, spanning time zones and disciplines to develop inclusive People policies, forecast finances, give legal counsel, safeguard systems, nurture new initiatives, and more. Every challenge creates possibilities, and we need different perspectives to see them all. Bring yours to Block.</p> <h3>The Role</h3> <p>The Cash App Engagement Marketing team builds deep, personalized relationships with our customers across their entire lifecycle, from sign-up through long-term habituation. We operate at the intersection of growth strategy, lifecycle execution, and product, and our work directly shapes how millions of customers discover Cash App, build daily habits with the product, and grow with us over time.</p> <p>We're looking for an Growth Manager focused on activation and habituation. This is not a traditional lifecycle marketing role. The shape of engagement marketing is changing fast. Personalization, AI decisioning, and in-app surfaces are reshaping how the work gets done, and this role sits at the front of that change. The candidates who thrive here bring analytical depth and an experimentation reflex alongside their marketing instincts.</p> <p>You'll work as part of a tightly integrated cross-functional team alongside Product, Engineering, ML, Design, and Analytics counterparts, chartered to drive conversion, activation, and habituation across the full Cash App customer journey. You'll operate more like a growth strategy owner than a campaign marketer: diagnosing funnel friction, sizing opportunities, designing rigorous experiments, and shipping fast. The experiments you run won't just shape our communications. They'll directly influence what gets built next.</p> <h3>What's Unique About This Role</h3> <ul> <li>You'll run experiments at the scale of one of the largest consumer fintech audiences in the world. Signal density is unusual and learning compounds fast.</li> <li>Because you're embedded with Engineering and Product Design partners, your experiments shape not just our communications but also our app experience.</li> <li>You'll help define what engagement marketing looks like when comms decisioning is

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