Content Lead - Kraken Pro

Amit érdemes tudni

• Remote · Európa
• Távmunka EU/EEA/EMEA/Európa területéről, Magyarország nincs kizárva.
• Fizetés: nem közölt

Helyszín és jogosultság

Távmunka EU/EEA/EMEA/Európa területéről, Magyarország nincs kizárva.

Remote · Europe

Megbízhatóság: 91%. A végső döntés a munkáltatóé – mindig olvasd el az eredeti hirdetést.

Pozíció

BUILDING THE FUTURE OF OPEN FINANCE

Payward - the parent company behind Kraken, NinjaTrader, Breakout, xStocks, Payward Services and CF Benchmarks - has spent the last 15 years building one of the most modern and globally accessible financial infrastructure platforms in the industry, built to advance an open, global financial system.

THE TEAM

Founded in 2011, Kraken is one of the world's longest-standing crypto platforms, trusted by over 10 million individuals and institutions. We offer spot trading, margin, futures, staking, and OTC services, built for individual investors and institutions alike.

Kraken Pro is where serious traders work. Tight spreads, deep books, an API people actually build on. Our audience is skeptical, technical, and quick to tune out anything that feels like marketing, so our content has to earn its attention.

THE OPPORTUNITY

We're looking for a Content Lead who can write the script, nail the headline, and shape the email in the same week. This is a broad, hands-on role across Kraken Pro: organic posts, organic and paid video, campaign copy, and email. You'll set the voice for how we talk to traders and make sure everything we put out sounds like it was made by people who trade.

- Write for every format. Scripts for organic and paid video, copy for organic posts, and the occasional longer piece when an idea needs room.

- Own the idea, not just the words. Turn a brief into a concept traders would actually watch or read, then carry it through to the final cut or the send button.

- Run campaign copy end to end. Headlines, ad copy, landing pages, and email campaigns, from product launches to trader lifecycle journeys.

- Translate the Kraken Pro voice into words and dialogue. Sharp, credible, never salesy. Make order types, funding rates, and liquidity clear without dumbing them down.

- Move at market speed. Turn around reactive content for volatility, listings, and launches, with clear sign-off so speed never costs accuracy.

- Partner across the business. Work with Social, Community, Video, Design, Product, and Marketing, plus the traders and product experts who know the platform best.

- Increase and improve output by actively integrating AI wherever it helps. Ideation, drafts, repurposing. Faster output, same voice.

- Learn from the numbers. Track what gets watched, opened, clicked, and converted. Double down on what works and drop what doesn't.

- Ship responsibly. Work with Legal and Compliance so everything we publish i

Rövidített kivonat. A teljes leírás és a jelentkezés a munkáltató oldalán érhető el.